Archive for June, 2011

The Failed Attempt at Podcast June 6-11

Apple… That’s basically all we had time for in this weeks podcast. A hint of Microsoft and Google (and of course RIM) but with WWDC happening this week, we stay pretty focused on what Apple’s future for it’s iDevice line is. Hit the link for all your TFA needs.

 

 

The Failed Attempt at Podcasting June 6-11

Apple Steps Back On In-App Purchase Policy

The move that initially killed the Sony Reader app in the iOS App Store was finally reversed today.  Back in February, just as several companies were preparing to launch content delivery applications to iOS users such as Sony’s Reader and Follett’s Cafe Scribe Digital Textbooks, the powers that be in Cupertino enacted new in-app purchase and subscription policies.  With the introduction of the App Store Review Guideline section 11.13 many companies such as Follett were going to be required to provide access to in-app purchases of their content in addition to their already established code or card purchased on the web or in store to activate and download electronic textbooks in their app.  Any in-app purchase or subscription results in Apple receiving a 30% slice of the pie in sales and since neither of the above companies were privy to the February change before launch their applications were rejected from the App Store.

You can see Apple’s goal for the income potential here, but if companies such as Sony and Follett are already paying this cut to their publishers they wouldn’t be able to successfully launch applications in that environment without taking a loss or passing the cost on to consumers.  Its clearly bad business to pass that on to the customer when a big part of the e-book lure is reduced cost.  Apple seems to have realized this is going to hurt them in the long run, as they have generally seen most provide in-app offerings when it was optional and bad press when it was mandated (though it seems to be an impossibility for bad press to ever stick to Apple for more than a few weeks.)

 

Now that Apple has backed down on this issue, the companies are clear to launch their previously rejected apps… as long as they don’t link anybody from the apps to their respective bookstore purchase pages.  Hopefully we’ll see these in the coming weeks.

 

Here is the previous version of the In-App purchase Guideline:

11.13 Apps can read or play approved content (magazines, newspapers, books, audio, music, video) that is sold outside of the app, for which Apple will not receive any portion of the revenues, provided that the same content is also offered in the app using IAP at the same price or less than it is offered outside the app. This applies to both purchased content and subscriptions.

The new guidelines are now in section 11.14 and now read:

11.14 Apps can read or play approved content (specifically magazines, newspapers, books, audio, music, and video) that is subscribed to or purchased outside of the app, as long as there is no button or external link in the app to purchase the approved content. Apple will not receive any portion of the revenues for approved content that is subscribed to or purchased outside of the app.

 

Source: MacRumors

iCloud Therefore i[insert witty verb]

Apple announced at WWDC that its new iCloud service will be launching this Fall along side iOS 5.  First of all, iCloud, which I just added to my Firefox dictionary, will accomplish a number of massively needed things for the Apple ecosystem.  Many of the new features of iOS 5 and some of OS X Lion will rely on the new iCloud service for over the air backups, apps, music, books, photos, email, contacts, calendars and documents.  Apple is killing its paid MobileMe offering and launching iCloud services for free.  Lets have a quick glance over a couple of key features! (more…)

Game Changing? More like ground-breaking, revolutionary, and any other adjective you can imagine!

Image courtesy of this is my next

To say that today’s WWDC keynote was merely “game-changing” doesn’t cover the full scope of what we just witnessed. I haven’t seen a company on a roll like this in a long time. How Apple has managed to not only revolutionize the computer, smartphone, and tablet industry but to single-handedly keep “one-upping” themselves is amazing. Not only have they defined where the bar for smartphones and tablets are, they’ve outdone themselves yet again. Three major product announcements were made today by Apple: OS X Lion, iOS 5, and iCloud. While this blog won’t focus on the particulars of Lion (other than their phenomenal $29.99 price tag!) we will cover the two biggest changes to mobile in awhile. First up: iOS 5. Hit the link at the break to read what’s new in Apple’s latest and greatest iteration yet. (more…)

iOS 5 goodness coming to you before WWDC

Image courtesy of This is my Next

 

Seems like the folks at this is my next got a tip this morning that iOS 5 will feature some pretty radical changes. First and foremost (the most important in my opinion) is a revamped notification system. Among other changes are a BBM style messaging service, widgets, and a new lock screen. Obviously for those who listen to the podcast, these are changes that we’ve been begging Apple to make for quite some time. Thought all of this information sounds great, there’s no real way to know for sure just what Apple has in store for us today at WWDC. Luckily Chris and I will be covering the event so check back for more updates as the day goes on. Hit the source after the break for a full breakdown of what the guys think we can expect at WWDC today! (more…)

The Failed Attempt At Podcasting May 30-June 4

We’re back! This week Chris, Tyler, and I talk about all things Windows 8, Sony’s PR nightmare, and WWDC goodness. Hit the link to get all your techno podcast needs.

 

The Failed Attempt at Podcasting 5-30 6-4.output

What Can Microsoft do to Get Back in the Game?


Well it’s come to this. Microsoft has reviled the new version of Windows today, code named Windows 8, to a crowd at D9. As Walt Mossberg hammered Steven Sinofsky on why this seems to be, “the same old Windows” and about how the company has, “missed a couple of things, big things,” we were finally treated to the unveiling of a completely new OS approach from Microsoft. Chris and I were drooling at first. This seemed to be exactly what we asked for from Microsoft a few months ago. But then something happened, something I’m not so sure is good, but it didn’t look bad either. What happened you ask? Hit the break for more info on what’s going down in Redmond. (more…)

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